Mukbang
Online broadcast involving eating
Why this is trending
Interest in “Mukbang” spiked on Wikipedia on 2026-02-25.
Categorised under Technology, this article fits a familiar pattern. wt.cat.technology.2
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Key Takeaways
- A mukbang ( UK: MUK -bang , US: MUK -bahng ; Korean: 먹방 ; RR: meokbang ; pronounced [mʌk̚p͈aŋ] ; lit.
- The genre became popular in South Korea in the early 2010s, and has become a global trend since the mid-2010s.
- The purpose of mukbang is also sometimes educational, introducing viewers to regional specialties or gourmet spots.
- In live sessions, the mukbang host chats with the audience while the audience types in real time in the live chat-room.
A mukbang (UK: MUK-bang, US: MUK-bahng; Korean: 먹방; RR: meokbang; pronounced [mʌk̚p͈aŋ] ; lit. 'eating broadcast') is an online video broadcast in which a host consumes food (generally from easily accessible and popular fast-food restaurant chains) while interacting with the audience or reviewing it. The genre became popular in South Korea in the early 2010s, and has become a global trend since the mid-2010s. Varieties of foods ranging from pizza to noodles are consumed in front of a camera. The purpose of mukbang is also sometimes educational, introducing viewers to regional specialties or gourmet spots.
A mukbang may be either prerecorded or streamed live through a webcast on multiple streaming platforms such as Soop (formerly AfreecaTV), YouTube, Instagram, TikTok, and Twitch. In live sessions, the mukbang host chats with the audience while the audience types in real time in the live chat-room. Eating shows are expanding their influence on internet broadcasting platforms and serve as virtual communities and as venues for active communication among internet users.
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