Bhad Bhabie

Danielle Peskowitz Bregoli (born March 26, 2003), better known by her stage name Bhad Bhabie (, "bad baby"), is an American rapper, songwriter, and media personality. She gained viral recognition after appearing on the talk show Dr. Phil in 2016, when her one-liners and catchphrases briefly became Internet memes.

Bregoli's 2017 debut single, "These Heaux", peaked at number 77 on the Billboard Hot 100 and made her the youngest female rapper to have a song enter the chart. She then signed with Atlantic Records to re-release the song and its follow-up singles, "Hi Bich" and "Gucci Flip Flops" (with Lil Yachty), both of which received platinum certifications by the Recording Industry Association of America (RIAA) and preceded her debut mixtape, 15 (2018). She self-released her 2025 single "Ms. Whitman", which entered the Billboard Hot 100 and several international charts.

Life and career

2003–2015: Early life and background

Bregoli was born on March 26, 2003, in Boynton Beach, Florida. Her parents, Ira Peskowitz and Barbara Ann Bregoli, dated for a year before Barbara became pregnant, then separated when Danielle was an infant. She is of Ashkenazi Jewish descent through her father and Italian descent through her mother. Bregoli was raised in a Catholic household primarily by her mother and is estranged from her father, a deputy at the Palm Beach County Sheriff's Office. Through her father, she has two younger half-brothers.

2016–2017: Dr. Phil appearance, rehab, and legal issues

On September 14, 2016, Bregoli and her mother Barbara Ann were interviewed on Dr. Phil for a segment titled "I Want to Give Up My Car-Stealing, Knife-Wielding, Twerking 13-Year-Old Daughter Who Tried to Frame Me for a Crime". They appeared on the show to discuss Bregoli's behavior, which included stealing a crew member's car while the episode was being filmed. When Bregoli became irritated by the audience's laughter, she told them, "Catch me outside, how about that?", challenging them to a fight outside the studio. Her affected accent made the phrase sound like "Cash me ousside, how bow dah", which became a meme, and Bregoli became known as the "'Cash Me Outside' Girl". On February 10, 2017, Bregoli reappeared on the show without a studio audience. Her first appearance on the show, and the catchphrase it spawned, inspired a single based on the clip ("Cash Me Outside"), which was recorded by DJ Suede The Remix God and entered the Billboard Hot 100, Streaming Songs, and Hot R&B/Hip-Hop Songs charts in its March 4, 2017, issue. The song then led to a series of dance videos uploaded to YouTube.

Bregoli and her mother sued three companies for "infringing her intellectual property rights" by using her catchphrase without permission. She also threatened to sue Walmart for using her catchphrase on T-shirts. She was nominated for the 2017 MTV Movie & TV Awards in the "Trending" category based on the catchphrase.

After appearing on Dr. Phil, Bregoli spent time at the Turn-About Ranch, a facility for "troubled teens" in Escalante, Utah. She was later arrested and pleaded guilty to charges of grand theft, cannabis possession, and filing a false police report, for which she was sentenced to five years' probation in July 2017, but the probation ended in March 2018 after she hired a new lawyer. In March 2021, Bregoli uploaded a video to her YouTube channel in which she says she experienced and witnessed abuse at the Turn-About Ranch. She accused staffers of forcing her to sit still for three days straight without being allowed to sleep, using physical restraint on other teenagers, and ignoring reports of bullying. She also criticized Dr. Phil for sending teenagers to the facility. In an April 2021 interview with NewsNation, he said he was unaware of the ranch's actions and did not get progress reports from it. Bregoli responded with a video in which she said the ranch sends progress reports directly to the show.

2017–2018: Career beginnings, and 15

In early 2017, Bregoli was signed by music manager Adam Kluger and initially received industry backlash.

"Everybody got weird," he says. "I wasn't even mad that they were bashing Danielle, because everyone was bashing Danielle at the time. I was like: 'You really don't believe that I know what I'm doing? Don't bet the horse, bet the jockey.'"

Bregoli released her first single "These Heaux" (pronounced "hoes") on August 24, 2017. The song reached number 77 on the Billboard Hot 100, making Bregoli the youngest female rap artist to debut on the music chart. Its success prompted Atlantic Records to sign Bregoli to a multi-album recording contract. In September, she remixed the Kodak Black song "Roll in Peace" and Tee Grizzley and Lil Yachty song "From the D to the A". On September 22, she released "Hi Bich", which reached number 68 on the Billboard Hot 100, and the next day "Whachu Know", as a single alongside the video, which received over 3 million views in 24 hours. On November 30, she released another single, "I Got It", followed by "Mama Don't Worry (Still Ain't Dirty)" in December. In the latter, she rapped about her past, and that her appearance in Dr. Phil should be forgotten. This theme was echoed in the video for "Both of Em", in which she buried her old self in a shallow grave. In "Hi Bich (Remix)" she collaborated for the first time with other artists, including YBN Nahmir, Rich the Kid, and Asian Doll (in the video, YBN Nahmir was replaced by MadeinTYO for unknown reasons).

On March 26, 2018, she celebrated her birthday with a new song release, "Gucci Flip Flops", featuring Lil Yachty. Two days later, she received a gold certification from the RIAA for her single "Hi Bich". In mid-April, she released a freestyle called "Who Run It".

Her first tour across North America and Europe, together with Asian Doll, began on April 14, 2018. On May 2, the video for "Gucci Flip Flops" was released. The song then became a moderate hit and debuted at number 80 on the Billboard's Hot 100; it peaked with one upward position on the chart. Bregoli was nominated for a 2018 Billboard Music Award in the Best Female Rap Artist category, along with Cardi B and Nicki Minaj.

On June 14, Bregoli released the single "Trust Me" featuring Ty Dolla Sign. On July 26, she released the video for "Trust Me", featuring guest appearances by Theo Von and Bella Thorne.

On August 14, Bregoli released her debut mixtape, 15. It featured guest appearances by Lil Yachty, Ty Dolla $ign, YG, Lil Baby, City Girls, and Asian Doll. The next day, she received a gold certification from the Recording Industry Association of America for her single "Gucci Flip Flops". On August 30, Bregoli released the single "Yung and Bhad" featuring City Girls. Two days before the release of her debut mixtape, she released a video for Thot Opps (Clout Drop) and Bout That. On September 18, she released 15. She released the single "Geek'd" featuring Lil Baby, with a video released two days later. Other album tracks such as "No More Love", "Famous", "Count It" and "Shhh" were presented as video shorts on YouTube. On October 17, she released "Juice" featuring rapper YG. Its accompanying video followed, with a guest appearance by UFC Women's Featherweight Champion Cris Cyborg; YG did not appear in the video.

On November 6, Bregoli embarked on a tour spanning the Western U.S., New Zealand, and Australia. It was received favorably, with praise for Bregoli's stage presence.

On November 16, controversy arose when Bregoli threw her drink at, and attempted to assault, Iggy Azalea while attending Cardi B's Fashion Nova launch party. Bregoli told paparazzi that she had done it due to comments Azalea made on Instagram. Azalea responded with a series of tweets condemning Bregoli.

2019–2023: Bringing Up Bhabie and expansion

In January 2019, Bregoli released two singles: "Babyface Savage" featuring Tory Lanez and "Bestie" featuring Kodak Black. The song also charted on Canada and on the Bubbling Under Hot 100 in the US, extending her record of the youngest female to have more entries in over 20 years. The music video reached 20 million views in under two months. "Bestie"'s music video, directed by Michael Garcia, was published on February 25 and praised for its visuals and storyline. It featured product placement by multiple brands and had a cameo appearance from late rapper DMX.

In the same month, she announced an endorsement deal with Copycat Beauty, where she will promote the brand's products on her social media and music videos. She reportedly made a percentage of the sales for the six-month deal—an estimated total of US$900,000. The deal was successful, as the company's sales spiked, reaching 500,000 on its first day.